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Clever Interactive Ads for iPad [Video]

Even though there’s no iAd program for the iPad yet (remember, it requires iOS 4), agencies are struggling to find the best way for their clients to showcase products on the tablet. And with its...

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Advertising Age: Apple “Marketer of the Decade”

Advertising Age announced earlier today that it has named Apple “Marketer of the Decade”, a prestigious award to a company that ”influences business models across all media and creates exceptionally...

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Backflip Studios Making Half A Million Dollars Per Month With In-Game Ads

So much for in-app advertising being a non-sustainable business mode. Backflip Studios, developers of the popular Paper Toss and Ninjump games for iPhone, is making half a million dollars per month...

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Google Goggles for iPhone Gains Ad Recognition and…Sudoku

Earlier today, the Google mobile team announced an update to their official Goggles application for Android and the Goggles component in the Google Mobile App for iPhone. While Android users get...

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App Is 2010′s Word Of The Year

The American Dialect Society has chosen “app” as 2010′s word of the year, which isn’t surprising considering the media’s focus on all things “apps.” Apple took the phrase and injected it straight into...

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Verizon Now Accounts for 12% Of US iPhones

According to mobile ad firm Chitika, the Verizon iPhone now accounts for nearly 12%, or 1/8th, of iPhones sold in the United States. The number comes after weeks of measurements through a live tracker...

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Angry Birds HD Updated: 15 New Levels

Angry Birds HD Updated: 15 New Levels Just in time for the release of the iPad 2, Rovio updated (again) Angry Birds HD last night to include 15 new levels and continue “the adventures in the frontier...

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Amazon Advertises “iPhone 5″ on Google

The iPhone 5 hasn’t been announced yet — actually, no one knows if it’s even going to be called iPhone 5 — but apparently online retailer Amazon thought it was a good marketing strategy to buy ad...

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“Okay, I’ll Remind You”

A few minutes ago Apple uploaded two new iPhone 4S commercials on its website and official YouTube channel. The ads, as with previous iPhone 4S promotional videos, focus on Siri, and they might just be...

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Apple’s iPhone TV Ads: The Complete Campaign

Apple’s iPhone TV Ads: The Complete Campaign Adweek created a complete collection of every iPhone ad campaign to date, starting with the 2007 commercial “Hello” (aired on the night of the Oscars)....

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Apple Posts New Siri Ads Featuring John Malkovich

Following a series of “celebrity ads” for the iPhone 4S’ voice-based assistant released last month, Apple today posted two new Siri TV commercials featuring actor John Malkovich. The ads, titled “Joke”...

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Apple Airs First iPhone 5 TV Ads: “Physics”, “Cheese”, “Thumb”– Plus “Ears”

Today, Apple aired the first official iPhone 5 commercials. Available both on YouTube and Apple’s website, the TV ads focus on some of the marquee features of the iPhone 5. “Physics” focuses on the...

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Apple Airs New iPhone 5 Commercials: “Turkey” and “Orchestra”

Just in time for Thanksgiving, Apple aired two new iPhone 5 commercials today. Both commercials feature voiceover by Jeff Daniels as in the first run of iPhone 5 commercials aired after the device’s...

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Apple Airs New iPad mini Commercial: I’ll Be Home

Just in time for Christmas, Apple has aired a new TV commercial for the iPad mini. Focused on FaceTime, the commercial shows a girl and her grandfather sharing a moment of holiday cheer with the girl...

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Apple Airs New “Dream” Commercial For “Do Not Disturb”

Apple has today aired its first new commercial of 2013: called “Dream” it features the Williams sisters playing table tennis with the main character. As with the previous iPhone 5 ads, the commercial...

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→ There’s an Ad for That

A good take by Harry Marks on the differences between Apple and Samsung ads. You know where I stand. Towards the end, I especially liked this bit: It’s been rumored that iOS 7 is going to bring a...

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→ Vintage Apple Ads On YouTube

Husain Sumra: Old Apple commercials from the 1980s have been resurfacing on YouTube channel EveryAppleAds over the past few days, offering an extensive look at vintage Apple advertising that is...

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Apple Debuts Six New Apple Watch Adverts

Apple yesterday debuted six new adverts for the Apple Watch. The new adverts are short 15 second pieces which highlight various features of the Apple Watch (from Apple Pay to audio messages to fitness...

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Apple Posts New iPhone 6s Camera, Siri Commercials

Apple aired three new iPhone 6s ads today, showcasing the device's new Camera and Siri hands-free capabilities. The Siri ads are two brief videos that build upon Jamie Foxx's previous appearance in...

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Apple Airs New ‘Ridiculously Powerful’ and ‘Hey Siri’ iPhone 6s Commercials

Apple shared two new iPhone 6s commercials last night, once again focusing on the more powerful hardware of this year's iPhone model and hands-free Siri activation via voice. In the first ad, titled...

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